What is virtual reality (VR)?
Create an immersive digital world.
Virtual reality (VR) makes us feel like we’re somewhere else. It’s a computer-generated illusion that’s totally believable, transporting us to a 3D world that our mind perceives to be ‘real’. Once a dream of artists who created 360-degree paintings, VR is now used to place players within their games, train pilots, test drive cars, host fashion shows, tour buildings yet to be built, ride rollercoasters, and so much more.
Its setup typically requires a head-mounted display, a computer, smartphone or console that creates the 3D world, along with some form of input tracking – which could be hand tracking, voice or head.
The technology behind VR is constantly changing, improving and becoming more accessible. This gives us the power to create content for your customers that makes their work lives and leisure time even better than before.